Tuesday, September 27, 2011

Public blog direction

Seems like Chuck has made it clear that we need to have a public blog that is separate from our website. So, we ought to setup one of these on blogger.com for ourselves. He also says that we could setup a custom url (like rosemarkblog.com or something). Let's do that!

This is from Chuck's email about it:


"Last item is gaining inbound links to your site. Now, this part is something that not many people do very often. If you have a website and you’re trying to get it to rank for top rated keywords, the blog itself is what can thrust your website into top rankings. The key to doing this is to make sure that you’re blog is completely separate from your website. Meaning, if your website is YOURBUSINESS.COM, don’t make your blog YOURBUSINESS.COM/BLOG or BLOG.YOURBUSINESS.COM.
Instead, make your blog something like YOURBUSINESSBLOG.com. Additionally, your blog and website should be different IP addresses, in fact, maybe hosted by different companies. The purpose of doing this is to have the ability to point links back to your website and have search engines credit these links as true external inbound links."

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